
Marketplace: Target Plus

In 2019, Target launched Target Plus™, a curated assortment of products from third-party sellers on Target.com. As an invitation-only marketplace, Target Plus stands out from its competitors by focusing on exclusive partnerships, brand principles, and an elevated digital experience. Target Plus offers a straightforward business model with competitive referral rates, no hidden fees, and SKU exclusivity to all partners on the platform.
Target is proud to recognize ShopRunner as an approved integration partner and service provider of Target Plus.
Increase customer reach and grow sales with Target Plus

/ Expand your reach and increase product discoverability. With over 26M unique visitors each month, Target’s investment in digital curation capabilities will not only help to elevate your brand, but will also enhance shoppers’ ability to find and buy your products.
/ Maximize shopper engagement and sales. Target empowers partners to co-design their experience, operating as category experts to determine the best possible assortment strategy to drive mutual growth.
/ Unlock exclusive partnerships and brand visibility. You will be prominently noted as a part of the Target.com site and app experiences and featured among an elite set of Target brand partners alongside the complete cachet of the Target brand.